The big shift
Sh*t is broken—the circular economy is the answer.
Sometimes a contrarian voice is exactly what your brand needs.
Your Big Day
What we did:
Strategy & Brand Refresh: repositioning to appeal to retailers
Development of corporate offerings: turn-key ways for retailers to work with FixUp to implement Repair into their stores + core business
Presentation creation: talk and visuals for Sustainable Brands conference
Support with strategic outreach to corporate attendees
Dynamic leave-behind document for coffee dates with executives, including big future vision for retail
From a pop-up repair shop in Brooklyn to a change-making force in Big Retail
Sandra Goldmark, founder of FixUp Repair, wanted a repair shop in every Walmart, so she built a pop-up repair company and proved the concept. When she came to us, she was in the weeds of managing her small business. We advised Sandra to focus on her big vision–to bring the FixUp repair model into the core business of a large US retailer. FixUp’s “Big Day” was focused on repositioning the business to reach this goal in preparation for the Sustainable Brands conference in Vancouver.