The big idea
Beauty meets wellness.
Makeup and reiki don’t have
Your Big Day
What we did:
Brand strategy + positioning
Photography (portraits + products)
Brand identity design (Logo, colors, typography, visual style)
Harnessing the healing power of beauty ritual
Emily Sieme was ready to launch her business as a Reiki practitioner. We positioned her to stand out by leveraging her background in beauty and cosmetics. We helped Emily create Reiki packages that include healing facials and even makeup application. While there are "healing" beauty treatments out there, few healers are offering beauty in this way.